What is total conversion?
The percentage of visitors who end up purchasing in the selected period. If you have 2%, it means 2 out of every 100 people who visited your store bought. E-commerce average is 1–4%, varying by channel and product type.
The percentage of visitors who end up purchasing in the selected period. If you have 2%, it means 2 out of every 100 people who visited your store bought. E-commerce average is 1–4%, varying by channel and product type.